25 years of Polish Advertisement
Cover design for Artegence (November 2018)
How to present 25 years
on just one cover?
One of the oldest and most read advertisement magazines in Poland decided to celebrate the 25th anniversary of Polish advertising industry in a special way. They gave the young designers a chance to show a modern view on those times with their front cover.
In my project, I wanted to present 25 years of Polish advertising as a series of intrusive and mutually interacting messages. Like in urban space where some ads cover the others, and new means of expression replace the old ones. Additionally, I have hidden symbols referring to particular media: radio waves, tv, internet and ooh posters. Project’s aim was to creates a colorful collage which shows how energetic and still changing our industry still is.